Provident Housing, a 100 per cent subsidiary of Puravankara Limited, a leading residential property developer in the country, on Thursday announced its entry into Goa with the launch of its maiden property ‘Adora de Goa’.
Addressing a press conference at a hotel in the city, Anand Narayanan, President (Sales/Marketing/CRM), Puravankara Limited, said ‘‘Everybody loves Goa. We are excited to enter Goa with this unique project that will attract residential buyers from all over the country and Non-resident Indians across the world. Goa has emerged as one of the hottest destinations in recent times for second home buyers who are mostly young consumers. There is a trend amongst buyers to invest in Goa as the residential properties here come with competitive prices, offers scenic locations and spacious homes and buyers intend to invest given the tourism relevance of the state. But we also believe, our product will have a significant demand from the local home buyers in Goa and has hence been designed keeping in mind the local sensibilities”
Stating that Adore de Goa was one of its kind Integrated Resort District in the state, he said for the first time, home buyers in Goa would get access to world-class amenities, hospitality and shopping experience – all under one roof.
“Through this project, we want to make home buying an easy and affordable option for everybody who wants a slice of the happy state of Goa,” he said.
Speaking about Puravankara Limited, he said the company had sketched an ambitious growth plan for the coming 12-15 months.
With an investment of over Rs 3200 crore, the company would develop over 15 million sq ft of land across Mumbai, Goa, Pune, Bangalore and Chennai.
Of the 15 million sq ft, 10.3 million sq ft would be affordable housing under their brand Provident, he said.
He informed that recently the company launched a premium affordable housing project Provident Park Square in Bangalore and claimed that like Park Square, the Goa project would introduce buyers to the unique Quasi Book Building method, where the price discovery process was driven by data from fundamental ‘Demand-Supply’ metrics.