Kaydence Media Ventures and Web18, the internet division of the Network 18 Group (one of India’s leading media conglomerates) have entered into a Cross Media Promotion Agreement. This agreement extends to Kaydence Media Ventures new, globally positioned and marketed online product on Goachronicle.com (Goa’s global online mall of news, information, communication and services), announced Savio Rodrigues, Managing Director of Kaydence Media Ventures.
With this alliance, Goa Chronicle will now be able to provide its visitors with national and international news on current affairs, business, sports, movies, technologies and politics with text and video feeds from IBNlive.com; live stock market updates from Moneycontrol.com; songs, movies, games and much more from In.com.
Mr. Rodrigues said, “The aim of Goachronicle.com has been to provide its visitors with the best of news from Goa, India and the International markets while adding value to visitor experience with songs, movies, games or business interests like stock markets. While catering to the Goa market for news, information, communication and other services is part of the company’s core competency, Web18’s product offerings such as Cricketnext.com, Tech2.com, Commoditiescontrol.com, Poweryourtrade.com and CompareIndia.com will help provide our visitors with a more holistic experience of different services under one roof at a state, national and international level.”
Since its launch on August 13, 2010 GoaChronicle.com has received over 15,000 visits per day and crossed 350,000 hits till the first week of September 2010. Facebook Ad campaigns have received over 1.5 million page impressions. So far visitors for over 50 countries have visited the site, with visitors from India, UAE, USA, UK and Australia ranking in the top five countries generating traffic to the site.
Rodrigues further elucidated, “Our vision is to showcase Goa to the global marketplace and connect with Goan communities across the world, thus creating a platform to share news, information, communication and services. The response has been encouraging and we aim to provide our visitors with a better experience in the months to come. We would want our visitors to stay on our site for every little service or experience that they seek which Goa, India and the global market has to offer”.
With the online media business growing extensively in India and globally in the past couple of years and the future growth looks promising, both Kaydence Media Ventures and Web18 believe that their current business relationship will open newer avenues for collaborations on newer products.
Replying to a question Mr. Rodrigues clarified that GoaChronicle.com was not in the market to compete with anyone. “We see ourselves as complimenting other media.” He said.
Founded in 2009, Kaydence Media Ventures with its developed deep expertise and relationships in media and technology is an investment and investor source firm with a keen interest to invest in high growth sectors of media – print, online, television, radio and mobile and owns GoaChronicle. com.
Web18 is the Internet and Mobile arm of Network18, India’s leading media conglomerate. As India’s fastest growing internet company, Web18 owns and manages leading online properties such as Moneycontrol.com, IN.com, IBNLive.com, Cricketnext.com, Josh18.com, Tech2.com, Biztech2.com, CommoditiesControl.com, PowerYourTrade.com, CompareIndia.com and IndiaEarnings.com.