India

Indian Industry Comes Together to Launch ‘AARC’, A First of its Kind Recycling Initiative


  • Leading corporations are co-founding members of this initiative – CavinKare, Dabur India, Diageo India, Halewood Laboratories, John Distilleries, Karnataka Milk Federation, Parag Milk, Radico Khaitan and Schreiber Dynamix Dairies; with many more expected to join


  • The alliance envisions to transform the recycling landscape by pooling resources to build an efficient waste management ecosystem by engaging with waste pickers, scrap dealers, waste management companies, recyclers, and NGOs thereby positively impacting millions engaged in the waste trade


  • The alliance will represent the voice of the industry and collaborate with government and other stakeholders to contribute to policy making


 


Leading corporations have joined hands to form the Action Alliance for Recycling Beverage Cartons (AARC) – a first-of-its-kind initiative to further strengthen the end-to-end waste management ecosystem by engaging with all stakeholders across the value chain. The alliance aims to increase recycling of used cartons from approximately 30% today to 60% by 2025. To begin with, 10 industry leaders in the field of juices, dairy, pharma, liquor and packaging have come together to kick start the alliance and many more are expected to join along the way.


 




 


Kandarp Singh, MD, Tetra Pak felicitating Ritesh Kumar Singh, JS, Ministry of Env, Forest and Climate Change


 


Commenting on the genesis of AARC, Kandarp Singh, Managing Director, Tetra Pak and Chairman of AARC, said, “This is the first time ever that an initiative of this nature and scale has been launched. It is a strong platform that brings the industry together with one common mission – of radically transforming the recycling landscape and positively impacting millions engaged in the waste trade. We are very grateful for the support that we have received from the industry.


 




 


Vinod Jindal, Director Swachh Bharat & JS Ministry of Housing & Urban Devlopment – Ritesh Kumar Singh, JS, Ministry of Env, Forest and Climate Change – Cdr Amitabha Ray, Chairman of Schreiber Dynamix Dairi


 


Applauding the launch of AARC, Mr. C K Mishra, Secretary, Ministry of Environment Forest & Climate Change said, “Waste management is a burning issue that is best addressed through effective policy, strong implementation and a partnership approach for the long-term good of all. The Government recently revamped the Waste Management Rules and introduced the principle of Extended Producer Responsibility (EPR). We are extremely happy to see the formation of AARC – a collaboration between industry, the waste trade, NGOs and civic society and their commitment to fulfil their mandate as responsible producers.”


 


Talking about the role of Tetra Pak, Kandarp Singh added, “For us, sustainability is an integral part of our brand promise – Protects What’s Good. Our cartons are fully recyclable and primarily made of paper, with 100% of the paperboard sourced from FSC certified and other controlled sources. Over the last 15 years, Tetra Pak has successfully built up the used cartons recycling ecosystem from scratch.Our commitment to the cause has been unwavering and despite many challenges, 1 out of 3 used cartons are recycled today. AARC welcomes the Government’s recent waste management reforms and now with the beverage carton industry pooling its resources together, we will work actively to step up recycling in the years to come.”


 


Commander Amitabha Ray, Chairman of Schreiber Dynamix Dairies and Vice Chairman of AARC added, “Industry leaders have recognized the need for an organization like AARC, as a collaborative effort to make a big impact. AARC will provide its member organizations the right platform to share responsibilities and bring maximum efficiencies to create a win-win for all: collection partners will collect more used cartons which will provide enhanced livelihoods for waste pickers; recyclers will get greater access to a valuable resource; and society will benefit by having a cleaner environment. Over the next few months, we will work together to design and implement a road-map including projects, resources, partners and other finer details.”


 


About AARC


Action Alliance for Recycling Beverage Cartons (AARC) isa joint initiative of the industry and Tetra Pak. and is headquartered in New Delhi. The alliance has a vision to promote recycling of usedcartons across India with benefits accruing to all members of the value chain. 10 industry leaders have joined together to kickstart AARC and these are CavinKare, Dabur India, Diageo India, Halewood Laboratories, John Distilleries, Karnataka Milk Federation, Parag Milk, Radico Khaitan, Schreiber Dynamix Dairies and Tetra Pak; many more are expected to join the alliance in the days to come.


 


About Tetra Pak®


Tetra Pak® is the world’s leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries. With more than 24,000 employees around the world, we believe in responsible industry leadership and a sustainable approach to business. Our motto, “PROTECTS WHAT’S GOOD™,” reflects our vision to make food safe and available, everywhere.


 


More information about Tetra Pak® is available at www.tetrapak.com.


Source: NV1

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