KNOCKONWOOD, a leading furniture brand announced that it has won the coveted IIID National Design Excellence Award 2017-18 in the Product Design category. A set of tables named “Allies”, made from scrap wood using a danish technique of wood lamination won the hearts and the show.
Aarti Aggarwal received the prestigious IIID National Design Excellence Award 2017-18
Aarti Aggarwal, Founder & Director Design, received the award at a glittering award ceremony in Sri Lanka, there were a total of 800 plus entries for 11 categories and knock on wood emerged as a winner in the product design category. “I firmly believe that good design is an important for growth in all aspects of life. Allies was our attempt to challenge our creativity by way of using scarp wood in an renowned craft technique, and I am delighted that it was loved and appreciated by the stalwarts of the industry.”
KNOCKONWOOD – Allies
Under the able leadership of Pratap Jadhav and Tanuja BK and esteemed jury comprising of Gurdev Singh, Hari Agashe, Pramiti Madhavji, Sonali Bhagwati and many others the IIID design excellence awards where concluded on 25th March 2018 in Sri Lanka. This years theme for the awards was “design to the masses.” The aim was to sensitise general public about good design.
IIID is India’s premier body of interior designers. It aims to spread awareness about good design to the community and promote excellence in education and ethical conduct IIID encourages interaction between designers, affiliated professions, other artists and traders – for the benefit of the profession. Founded and registered in 1972, IIID establishes good professional and trade practices.
Based out of New Delhi and Chandigarh, with a focus on customized and bespoke hardwood furniture, Knock on Wood (KNW) voices stories through its designs. A brand that has built itself from a legacy of over a decade from its home brand ‘House of Design’ to combat the dearth of custom-created quality furniture, it is now a dedicated furniture and product design studio that prioritizes quality over quantity and is focused on creating pieces that take centre stage in its client’s space. Fostering on the brand’s love affair with wood, the KNW brand crafts contemporary wooden furniture that is a unison of art, science and functionality, and is dedicated to detail. Driven by dynamic and passionate individuals, KNW’s team is led by Aarti Aggarwal.
About Aarti Aggarwal
With an Ideation to excel, Aarti Aggarwal leads the creative design team at KNOCKONWOOD (KNW), erstwhile known as the House of Design. The seeds of design were sown in Aarti long before she came into the realm of institutionalized furniture design. Since building furniture was her father’s hobby, there was always a carpenter in their backyard; thus she was initiated to this craft early in life. Aarti has studied domestic design from University of Arts, London and specialized in Chair design from Danish Skole of Design, Copenhagen.