Mumbai, Aug 16 (GCBusiness) Consumer durables major LG Electronic announced the launch of its new washing machine featuring a 5-star rating.
With this announcement, LG India has become the very first in the industry to bring the entire gamut of 5 star rating products in home appliance*category for the consumers.
The latest features in this washing machine ensures that important natural resources such as water and electricity are utilized in a much efficient way along with a seamless overall washing process that is well-suited to the fast-paced lifestyles.
Due to advance technology like Smart Inverter, Jet Spray, TurboWash, Turbodrum, Roller Jet Pulsator, LG washing machines has the best wash performance and savings in terms of water and electricity. New range of washing machines will certainly help in water conversation and contribute to the society in a situation where India is facing huge water crisis across cities.
The latest range of LG Washing Machines with 5 Star rating, will come in attractive color schemes. A total of 35 washing machines are available in this range with a load factor between 6-11 kgs and are in the price bracket of Rs 12,000 to Rs 40,000.
For an enhanced durability, the machine comes packed with 10-year warranty and a lifetime promise of care & convenience. It’s not just a washing machine, it comes coupled with an extended assurance of durability.
Mr Vijay Babu, vice-president- Home Appliances, LG Electronics India, said, ‘Our objective has always been to offer the best of products to our customers that suits their needs and lifestyle. We’re thrilled to introduce a 5-star rating washing machine in our home appliance category – a first in the industry. We are committed to offer sustainable product & solutions, product innovations like these, ensures Energy & Water conservation. Over the years we have strengthened our market leadership in Home Appliances by introducing Indian insight based products. Based on this principle, Energy efficiency has been one of the core principal behind product development and we will thrive to introduce more products that are energy efficient. We are confident that this new feature will elevate the experience of both our existing and future consumers. We expect 5 star contribution in overall washing machine sales will be approx. 80 pc.’