- Aims to position itself as the Paint Process Specialist for the CV Industry
- Nippon Paint aims at leadership position in Commercial Vehicles Segment space by 2021
Nippon Paint, Asia’s No 1 paint brand in terms of revenues, has pioneered a cutting edge technology for Commercial Vehicles painting. Nippon Paint has introduced its unique ‘Wet on Wet (WoW) Painting Technology’ in India, with a focus on delivering a lean and extremely efficient painting process to the CV OEMs and major bus body manufacturers. The WoW technology solution will drastically reduce painting cycle time, energy requirement and labor cost and significantly improve productivity in the painting process. With rapid strides in product solutions, Nippon Paint aims to become the clear leader in the Commercial Vehicles Segment space in India by 2021. The launch follows Nippon Paint’s recently-announced unique express painting system for the automotive aftermarket.
Sharad Malhotra, President Automotive, Commercial and Wood Coatings, Nippon Paint (India) states, “The Indian commercial vehicle industry is a focus sector for us. Our objective is to develop and introduce state-of-the-art high productivity solutions for the CV industry. We aim to drastically improve throughput for our customers without any major capital investment from their end. This is just the first step in our mission to introduce world-class products developed by our global R&D team that add tremendous value to our CV and light industrial customers.”
Lewis Taylor, Global Technical Manager for Nippon Paint states, “The biggest challenge faced by Commercial Vehicle manufacturers in the painting process is how to optimize efficiency. Nippon Paint aims to solve this problem by delivering customized solutions that maximize efficiency based on customer-specific production lines and infrastructure. Our WoW technology solution minimizes sanding and baking processes, thereby delivering efficiency improvements of up to 50% and cost reduction of up to 20%.”
Siddarth Sharma, Business Head for CV Coatings, Nippon Paint India states, “Nippon Paint prides itself on being the Paint Process Specialist for the CV industry. Our business process is led by our integrated paint and non-paint product solutions, technical expertise for painting lines and superior supply chain capabilities. Our OE and other customers are assured that quality paint jobs will be delivered every single time. With WoW painting technology, customers can now enjoy an extremely efficient system, with superior aesthetics.”
Nippon Paint currently works with most of the leading OEMs in the country and is also a preferred player in the private bus-body segment in India. Nippon Paint is also working closely with the major State Transport Undertakings in India.
About Nippon Paint
Founded in Japan, Nippon Paint has over 139 years of experience in paint manufacturing. Nippon Paint is now the number one paint manufacturer in Asia, and is one of the top paint manufacturers of the world. Nippon Paint India is part of NIPSEA Group, which has over 20,587 employees with 72 manufacturing facilities and operations in 16 countries efficiently serving all aspects of the business, from production to customer satisfaction.