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PM Modi to launch ‘Swachhta Hi Seva 2018’ on September 15

New Delhi, Sep 6 (UNI) Prime Minister Narendra Modi will launch ‘Swachhta Hi Seva 2018’ campaign
on September 15 at multiple locations across the country through video conference for mass mobilisation of people for realising the vision of a Clean India.

Briefing about the campaign, Ministry of Drinking Water and Sanitation Secretary Parameswaran Iyer here on Thursday said ‘Swachhata Hi Sewa 2018’ is going to be a big mobilising campaign to be carried out between September 15 and October 2.

This year the idea is to have a mass mobilisation of people, institutions and all sectors, he said.

The national launch will be done by the Prime Minister through video conference at more than 15
locations across the country with different sections of the community and eminent public figures. It will be followed by launch of Shramdaan activities with huge community mobilisation by following grassroots Swachhata champions such as women sarpanches, Swachhagrahis, students, Nigrani samitis, youth organisations, and corporates, film celebrities and sportspersons, faith leaders, prominent people from corporate/media and selected Union Ministers and Chief Ministers.

‘Swachhata Hi Seva 2018’, a jan andolan for Swachhata, will be observed in the run-up to the fourth anniversary of the Swachh Bharat Mission (SBM), as the sanitation movement enters its final leg.

SHS aims at accelerating the jan andolan for realising the vision of a Clean India, further reinforcing the belief that ‘Sanitation is everyone’s business’.

SHS follows the success of the SHS 2017 last year, led by the Prime Minister.

“Swachhta Hi Seva 2018” will culminate with the Mahatma Gandhi International Sanitation
Convention(MGISC) from September 29 to October 2, which also marks the start of 150th birth year
celebrations of Mahatma Gandhi.

The convention aims to share sanitation success stories and lessons from the participating countries and will culminate on October 2, 2018, with the launch of the Mahatma’s 150th birth year celebrations in India, as SBM enters its final year of implementation.

The convention will include a field visit, plenary sessions, and technical sessions. A parallel exhibition of sanitation innovations will be held at the meeting venue.

Iyer said Mahatma Gandhi International Sanitation Convention will be inaugrated by President Ram Nath Kovind. The convention will bring together Sanitation Ministers from around the world and aims to share sanitation success stories and lessons from the participating countries.

Savio Rodrigues

Savio Rodrigues Founder & Editor-in-Chief

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