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Sunday, December 3, 2023

Twitter introduces ads revenue sharing with content creators


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Washington: Twitter has announced that it would share revenue from ads with content creators, expanding current creator monetization on the platform.

“We’re expanding our creator monetization offering to include ads revenue sharing for creators. This means that creators can get a share in ad revenue starting in the replies to their posts,” Twitter said in a statement.

To be eligible for ads revenue sharing, the user has to be subscribed to Twitter Blue or Verified Organizations, have at least 5 million impressions on their posts in each of the last three months and pass “human review” for standards for creator monetization, the platform stated. It added that the content creator has to have a Stripe account to receive payments.

In April, Twitter announced an option to monetize accounts, which allows all its users to earn money from their posts. The company owner, Elon Musk, said that all Twitter users can monetize their content by enabling subscriptions to their text, pictures and videos.


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