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Thursday, February 12, 2026

LeLah launches video campaign featuring Athiya Shetty

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Mumbai: Reshaping the online shopping experience, tech platform LehLah announced the launch of its first video campaign featuring the Bollywood actress and fashion icon Athiya Shetty on Wednesday.

The new campaign showcases LehLah’s commitment to providing an immersive and convenient shopping journey for its users. Set to the lively LehLah theme song, The video captures Athiya Shetty amidst a constant influx of comments and inquiries on her social media posts seeking specific details about her featured outfits.

Amidst this flurry of interest, Athiya draws the audience’s attention to the LehLah app, Demonstrating how users can effortlessly explore and purchase products recommended by their favourite creators.

Athiya emphasises the LehLah app’s tailored technology, Empowering consumers to directly shop tagged products from the creator’s content with a single click. This eliminates the need for manually searching for links across multiple accounts and platforms, streamlining the shopping experience effortlessly.

Founder of LehLah Ashna Ruia said, “Our campaign embodies LehLah’s commitment to transforming the online shopping experience for consumers. Through our offerings, we aim to seamlessly connect with our audience, Bridging the gap between authentic creator recommendations and effortless shopping, creating a smooth journey from discovery to the ultimate purchase.”

Athiya Shetty shared her excitement stating, ” I believe this will reshape the social shopping landscape and I encourage everyone to embrace unparalleled shopping convenience.”

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