Key Takeaways
- Aquaconnect is expanding into West Bengal and Uttar Pradesh, covering nine districts in the former and eight in the latter.
- The AquaPartners network has grown 4X in 15 months and aims to triple by the end of the year.
- Using satellite remote sensing and Artificial Intelligence, Aquaconnect seeks to bring transparency to India’s aquaculture value chain.
Kolkata: Aquaconnect, a full-stack aquaculture platform with embedded fintech that uses Satellite remote sensing and Artificial Intelligence
to enable market linkage for stakeholders in the fish and shrimp farming industry, on Thursday announced its strategic expansion into West Bengal and Uttar Pradesh as part of strengthening its domestic presence.
Aquaconnect also expanded its AquaPartner network by 4X in the last 15 months.
AquaPartners are rural entrepreneurs who provide last-mile assistance to the farmers such as farm advisory, access to feed and other farm inputs in the farm vicinity. One Aquapartner can assist around 100 aqua farmers.
Aquaconnect’s foray into two new markets – West Bengal and Uttar Pradesh, fortifies its presence across six major aquaculture production states including Andhra Pradesh, Tamil Nadu, Odisha and Gujarat.
This move aligns with Aquaconnect’s goal of optimizing service offerings to enable market access for farmers to purchase innovative farm input brands and to strengthen the pre‑harvest aquaculture value chain by tripling its AquaPartners network by year‑end.
Through this expansion, Aquaconnect aims to amplify its impact across India with a robust ground network, says chief operating officer Karthivelan Selvaraj.
In West Bengal, Aquaconnect’s sphere now extends to nine districts and spans eight districts across Uttar Pradesh.
“West Bengal is the second-largest fish-producing state, contributing approximately 14% to India’s total production and Uttar Pradesh follows closely as the third-largest with a 7% contribution. Despite India being a leading seafood exporter, the domestic market is ripe for disruption. Expanding into these states is a strategic move to address this untapped potential. It aligns with our vision of establishing the largest aquaculture platform through our robust phygital distribution network. Combining satellite remote sensing technologies with Artificial Intelligence and amplifying our AquaPartners network, we are committed to bring transparency in the aquaculture value chain and enabling market linkage between stakeholders. By pioneering this transformative approach in these states, we are making a significant stride towards creating a more interconnected and streamlined ecosystem. We aim to promote sustainability and catalyze progress, gradually contributing to the broader growth of aquaculture in India,” Selvaraj added.
