Key Takeaways
- KICL has partnered with Royer Group to bring French brand Kickers to the Indian market.
- Kickers offers a wide range of footwear and accessories for men and women.
- The partnership aims to expand Kickers’ presence in India and other neighboring countries.
Thiruvananthapuram: KICL has announced the entry of French brand Kickers to the Indian market, offering a wide range of products for men and women, including footwear and accessories. Footwear plays a vital role in keeping your feet protected, as countless blood vessels and nerve endings link your feet to the heart, brain, and spine.
KICL has signed a 30-year licensing and distribution pact with France-based Royer Group for sales and marketing of iconic Kickers branded products in India and other nations include Sri Lanka, Bangladesh, Maldives, Bhutan, Nepal, Qatar, the UAE and Saudi Arabia.
Commenting on the foreign brand, Dr. J Rafiq Ahmed Managing Director, KICL said, “Footwear plays not only a vital role in keeping your feet protected but also helps avoid complications that may necessitate medical treatment as countless blood vessels and nerve endings link your feet to the heart, brain and spine, therefore taking care of your feet health significantly enhances overall quality of life and mobility.”
The India’s first Kickers store was opened in Chennai recently in the presence of presence Etienne Rolland-Piegue, Consul General of France in Pondicherry and Chennai, and Carl Boulanger, Economic Diplomacy Officer at Bureau de France, he said in a release on Monday.
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